When Alex Rodriguez did his big "I'm sorry for cheating" presser, he made repeated mention of working with someone named "Don" and "Don's foundation." A-Rod was talking about steroids activist Don Hooten, whose 17-year-old son's suicide was related to his steroid use. Hooten has long partnered with Major League Baseball to fight PEDs. A-Rod's admission and references to Hooten gave Hooten the opportunity to get the sort of exposure he could never get on the strength of his story alone.
























