Along with Floyd Mayweather's Sept. 19, unanimous decision victory over Juan Manuel Marquez, which resulted in 1.05 million buys, this year represents the first time HBO pay per view has ever recorded back-to-back fights exceeding a million buys, Taffet indicated in Friday's e-mail.Pacquiao-Cotto also marks the first time since 1999 that two, pay per view boxing events have totaled more than a million purchases, joining Felix Trinidad's controversial decision over Oscar De La Hoya, and, Lennox Lewis' disputed draw with Evander Holyfield.

Noted boxing historian 
Mark Taffet
By ramping up their promotional efforts for the Sept. 19 
























