Take it from the pioneer who started this idea of cozy, contractual relationships between the shoe giants and the NCAA schools: adidas has screwed up this time.Sonny Vaccaro speaks from experience.
"What a PR nightmare for adidas. This should have been a no-brainer,'' Vaccaro said. "It's nothing but a personal thing against Michael Jordan.''
At issue is the recent decision by adidas to severe its relationship with the University of Central Florida, which has a contract that requires all of its athletes and coaches to wear adidas products.

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Pete Thamel of the New York Times moved ahead with the intriguing 
























